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	<title>ChristopherBerry.ca &#187; Simplicity Analytics</title>
	<link>http://christopherberry.ca</link>
	<description></description>
	<lastBuildDate>Thu, 29 Jul 2010 18:09:34 +0000</lastBuildDate>
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		<title>Product Development and Evidence Based Marketing</title>
		<description><![CDATA[So just what have I been up to?

I&#8217;ve been dividing my time between a major initiative and product development. Much of my involvement revolves around Evidence Based Marketing &#8211; and it&#8217;s literally that deadly. It&#8217;s that level of sustainable competitive advantage. It&#8217;s like a Philosoraptor armed with an RPG, riding a shark. Yeaaaaaaaaaaah.
The most interesting [...]]]></description>
		<link>http://christopherberry.ca/2010/05/product-and-evidence-based-marketing/</link>
			</item>
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		<title>Simplicity versus Complexity</title>
		<description><![CDATA[Malcolm Bastien was nice enough to lend me a book: The Laws of Simplictity by John Maeda.
The Coles notes of that compact volume is:
&#8220;Simplicity is about subtracting the obvious and adding the meaningful&#8221;.
Wonderful.
Thanks Malcolm!
]]></description>
		<link>http://christopherberry.ca/2009/08/simplicity-versus-complexity/</link>
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