Home
The Analytics Revolution
Communication
Methods
Models
Blog
Portfolio
About
Contact
The Bullet Point
Home
»
The Analytics Revolution
»
Communication
»The Bullet Point
Car insurance
Make a single point in each bullet.
If it can’t be said in one sentence, it should be broken up into as many bullets as it takes.
Three bullets suddenly make a paragraph look brief and worth reading.
Next Page
Recent Posts
Testing Three Themes
Post frequency on the analytics focused blog, Eyes on Analytics has increased to daily. In
Read More...
Why don’t the campaign components add up?
Sometimes the components of a marketing channel will not add up to equal the total
Read More...
Who’s Downvoting You On Reddit?
So who keeps on downvoting you on Reddit? We’ll find out. But first – three
Read More...
The Analytics Revolution
The Analytics Revolution
Communication
Marketing As A Science
How Marketers Communicate
Stories that Matter
The Unit That Matters
The Definition of Insight
Convenient Reasoning
Counts, Rates, Ratios
Accuracy and Precision
Probability and Possibility
The Bullet Point
Bolding
Callouts
The Summary Table
The Crosstab
The Chart
Anatomy of a PowerPoint Deck
Methods
Cohort Analysis
Models
Creativity
Editorial
Past Blog Posts
April 2012
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
September 2010
August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
Login
Register
Log in
Entries
RSS
Comments
RSS
WordPress.org