Backcasting is a fantastic technique. It was invented in Canada. You’re welcome to use it. If it sounds like forecasting – well – that’s because it’s kind of like forecasting. With an important difference. That wikipedia page says: Whereas forecasting is predicting the future (unknown) values of the dependent variables based on known values of the independent variable, backcasting can be considered the prediction of the unknown values of the independent variables that might have existed to explain the known values of the dependent variable. I had to re-read it a few times to really get it. Once you get it, it’s just elegant. What’s beautiful is that it can silence the reactive-pure-statistician brain long enough for the prospective centre of the creative brain to imagine several futures. What I like about backcasting[…]