Post frequency on the analytics focused blog, Eyes on Analytics has increased to daily. In part, this is to solidify the understanding of the frequency-reach curve in blogging, and in part, it’s an attempt to understand where the broader market is at.
I’m testing three themes:
- How to fight nature’s pesky way of inhibiting our ability to make clean causal statements.
- The importance of imagination in identifying independent variables.
- The role of evidence in decision making.
Simplification of a message is not pandering. However, many pandering statements are deliberate simplifications.
If your optimization objective is to gain followers:
- Post often.
- Post simply.
- Post what people want to hear.
I’m choosing simplification while avoiding pandering.
Let’s see how that unfolds over the next 60 days.